Archive for the ‘Affiliate Marketing’ Category
Starting PPC Again, Get Serious!
Starting PPC Again, No Time for Games, A New Beginning!
I haven’t been working on PPC for about a month or so now. I had a problem with my funds.
I’ve fixed everything so all should be good and ready by November 5th 2008. This is the day I will start my campaigns.
I will be explaining more about my experiences and how I go about Making Money Online using PPC Affiliate Marketing. I will be using Google Adwords, Yahoo Search Marketing and MSN Adcenter. I will also be testing with other ad networks and social media networks.
I have been very successful with PPC but failed by being lazy and not working enough ;).
What I Learned From PPC?
#1 PPC Mistake - Don’t get lazy or complacent.
Always work and improve your PPC campaigns. Don’t get lazy.
The success of your campaign depends on you. Other factors will change, so you must change also PPC Marketing is not a Set it And Forget It, type of thing.
The niche I was in eventually fell, because of not maintaining or watching my PPC Campaigns. I got it so it made me a profit of $800+ a day. An eventually never maintained it because I was lazy. It eventually fell to $600 then to $400 then to -$200 days. Too many negative days can be very bad for your business.
You do not want to continue this, get a hold of your campaign and figure out what’s wrong. If you let it stay at -$200 within 1 week or 7 days it will cost you $1400 in your own PROFITS. So Pay attention!
#2 PPC Mistake - Poor Money Management
Always monitor your profits and manage your expenses. Do not take money from your profits.
Do not spend unless you REALLY need it. Be Frugal!
You must invest back into your business for at least 6 months.
The #1 reason for small business failures would be poor money management. Don’t let this happen to your business.
What Am I Going To Do?
So, we now know the most important problems before going into the PPC Marketing arena.
Starting on Your First Niche.
In the beginning your campaign will be in the negative, YOUR JOB is to get it to be positive or profitable.
I’m going to start with Google Adwords and Yahoo Search Marketing.
On Google Adwords - Create Your PPC Campaign with:
5-12 keywords using both Exact and Phrase Match equaling 24 keywords.
In Yahoo Search Marketing - Create Your PPC Campaign with:
5-12 keywords Phrase and/or Exact Match. I will use Exact to begin with I think. So I end up spending less money in the long run.
What Not To Do
What I use to do was just take 2,000 keywords and dump them in related ad-groups and run my campaign.
That’s what you don’t want to do.
What You Should Do
You want to start with 5-10 keywords it’s best to choose buying keywords related to what your promoting. The reason for this are buying keywords are more likely to convert into a sale or lead.
The reason you start with less keywords is because you want to maximize your profits and find out what works. Both yahoo and google take your account history into account when pricing your clicks.
You want to maintain a high Ad CTR and make sure your landing page is converting. An make sure the keywords you are bidding on are converting.
While Your Campaign is Running - What Do I Do?
While your PPC Campaign is running their are 3 things you want to pay attention to which are: Ad CTR, Landing Page CTR % and your Conversion Rate %. You want all these numbers to be the highest possible, you want to keep working to move these percentages up.
Ad CTR% = The Clickthrough Rate for your ad copy. (Impressions/Clicks)
Landing Page CTR% = The Clickthrough rate on your landing page to offer. (Clicks to Offer)
Conversion Rate % = The conversion rate % of Clicks to the Offer page that converted. (Percentage of Converted Clicks)
You want to increase these #’s on a daily basis and make the necessary tweaks to get your campaign profitable.
Once It’s Profiting - MILK IT!
My main goal is to get these niches to profit $50-$100 daily. Once this happens, I will leave it alone for a while and milk it for 2-6 days or longer depending on the funds. Within 6 days I should have $300 to $600 in profit.
Then add some keywords and make more money, but at least you made $300-$600 for the new keywords you will be testing.
The reason why you would want to milk it for 2-6 days is so you are guaranteed those PROFITS and then use that PROFIT for your new testing. In this case, you would make $300-$600 for new keywords.
There should be testing phases each testing phase you should acquire more keywords within your campaign (portfolio). Keywords that are converting and that profit for you.
Create Your Testing Phases
You should have different testing cycles or phases.
So you can milk and get profits and test new keywords.
At the end of each testing phase or cycle. You should of acquired more keywords for your campaign portfolio.
Which would increase your profit for that campaign.
Downtime, When Milking It!
Start a new campaign in a different niche and repeat the process.
Ok, So you understand all that. What to do when your doing good?
Expand Your Business Capital & Create a Team!
Create Capital & Profitable Portfolio
As an Affiliate Marketer. You want to develop a great portfolio with converting campaigns just like a stock marketer would have a portfolio of stocks. You have a portfolio of PPC Campaigns.
Start with 1 get it to $50-$100 day profit, then start another one and get it to $50-$100 then focus on starting more campaigns while also growing those campaigns to $1,000-$20,000 a day profit.
Your goal is to build capital for your business so you can continue increasing your daily spending budget.
Create A Team!
As every big an successful business, you will notice they aren’t run by one person. So like every business you should eventually develop your own of team of people.
Meaning once you have enough capital, you should hire your own team of employees to take care of your daily operations while you focus on the building of your business.
Creating a team means you can not output twice or three times as much as you can by yourself.
Please Comment on My Post 
Hopefully, this post was accurate for others. If I mentioned anything that’s wrong or I left something out. Please comment and I’ll do my best to fix it.
What Affiliate Networks Do I Join?
March 17, 2008
I’ve listed a list of Affiliate Networks, you can join to get started so you can promote internet offers.
I haven’t tried all of these just yet. I will write a review once I test each one. I’m currently only using 2 Affiliate Networks. I want to keep the amount of Affiliate Networks that pay me down, so that way I can get weekly payments and my money isn’t being sent to me from to many networks.
CPA Affiliate Networks
- CpaEmpire.com (I’m Using)
- Copeac.com (I’m Using)
- AzoogleAds.com
- HydraNetwork.com
- RocketProfit.com
- NeverBlueAds.com
All Products Affiliate Networks
Digital Products Affiliate Networks
I will keep this page updated, as I continue to use more Affiliate Networks.
I’m really only interested in telling my readers about the affiliate networks that do make us affiliates money.
Keyword Tracking (Tracking202.com)
March 13, 2008
In Affiliate Marketing, tracking your keywords is a must.
By knowing more about your keywords. You can find out, what exact keywords are converting well for you.
You can also find out which keywords aren’t converting at a profit and either pause or delete that campaign.
What should I use for Keyword Tracking? You may ask.
The best and easiest way I think to setup your Keyword Tracking for your PPC Campaigns would be to use Wes Mahler’s Tracking Software called Tracking202.com
I have met Wes Mahler in person at the Affiliate Summit West 2008 in Las Vegas. He’s a great guy and is very dedicated to making Tracking202.com a very well known Tracking Tool for Affiliates. Wes & The T202 Team are planning on creating additional useful tools for affiliates. They’re second project is called Export202.com, Which exports your current campaign into either of the 3 networks. I will write a more detailed post on Export202.com once I use it.
I am currently using Tracking202.com for all my PPC Campaigns and this has been very helpful for me.
Tracking202.com is 100% FREE and has already MANY Features for the 2 months it has been online.
They have worked hard on creating Online Video Tutorials to use their software. You should check these out, they explain every detail perfectly.
This PPC Affiliate Tracking Software, is the control panel to view all your stats from all your PPC Networks & Affiliate Networks.
Which organizes it all in one central location, instead of having to login manually to each one site.
The Most Important Feature in this tracking tool is it’s ability to Track Keywords and Keyword Conversions.
What is this exactly?
Tracking Keywords - You want to know which keywords (kw’s you bid on ppc search engines), triggered the visitors to go to your website.
Keyword Conversions - Tracking202.com will tell you how much you Spend & Made from each keyword, so you can further analyze your campaign data.
By knowing and tracking your results from your campaigns.
This allows you to Increase Profits and or Increase/Decrease your PPC Spending.
A List of the Features of Tracking202.com
- Ability to Add All Your Campaign Information
- PPC Accounts, Affiliate Networks, Affiliate Campaigns, Landing Pages, Text Ads
- Ability to Generate Tracking Links
- Get LP Code, Get Text Ad Code
- Overview
- You can get automatic stats & color graphs with tons of different options on how to view things.
- Analyze
- Analyze Keywords In Depth
- Visitors
- Analyze Your Visitors
- Spy
- Real Time Spy on Your Visitor
Thats just a brief preview of the features, they have many features that’s too much to list.
Go take a look at Tracking202.com & Sign Up.
It will help you track & monitor your campaigns.
Don’t forget to check the Tracking202.com Videos to further understand how to use T202.
List of Affiliate Marketing Blogs
Here’s a list of all the Affiliate Marketing Blogs that I have on my blog reader. I’ve also listed a little description about the website. These sites are not listed in order or anything. These were the most helpful blogs for me, they all contain great articles.
- UberAffiliate.com - Paul Bourque, 19 Yrs Old.
Makes Money Online exclusively through PayPerClick Affiliate Marketing. - AffToolBox.com - Scott, 20Yrs Old or So.
Makes Money Online exclusively through PayPerClick Affiliate Marketing. - ZacJohnson.com - Zac Johnson, 30Yrs+
Makes Money Online exclusively through PayPerClick Affiliate Marketing. - CDFNetworks.com - Chad Frederiksen 30Yrs+
Makes Money Online through PayPerClick Affiliate Marketing, Web Devopment, SEO, and much more. - SuperAffiliateMindset.com - Amit Meht, 30Yrs+
Makes Money Online exclusively through PayPerClick Affiliate Marketing. - CashTactics.net - Ruck, 30Yrs+
Makes Money Online through PayPerClick Affiliate Marketing and Email Marketer since 2006.
Here’s a list of more good affiliate marketing blogs to read:
- CPAShare.com - Harrison, 15Yrs Old
Makes Money Online exclusively through PayPerClick Affiliate Marketing. - 45n5.com - Mark Wielgus, 30Yrs+
Makes Money Online exclusively through PayPerClick Affiliate Marketing. - JohnChow.com - John Chow, 30Yrs+, $25k/mo blog $200k+/mo TheTechZone
Makes Money Online through creating TheTechZone, TTZ Media, and JohnChow.com. Makes $25k/mo just from his blog alone. - TylerCruz.com - Tyler Cruz, 23Yrs Old, $11k/mo
Makes Money Online through Content Website, he creates and blogging.
These is from my knowledge & research online. Facts/Details may be way off. Please post a comment and update me, if something is wrong.
I will be updating this page as I find more Affiliate Marketing Blogs.
List of Helpful PPC Articles
March 7, 2008
I’ve gathered a list of helpful links for reference and to help others. Comment if you know of other great articles, I will do my best to add them all.
PPC to CPA Introduction Articles
Affiliate Networks, Offers & Tools
- CPA Marketing Series - Networks, Offers And Tools Overview (CashTactics.net)
- CPA Marketing Series - Choosing The Offer (CashTactics.net)
Keyword Research Articles
Re-Doing Campaign
February 21, 2008
I have been running a campaign on google adwords called ‘test1′. For those who don’t know, their are certain tasks that need to be done before you can actually make some money with Affiliate Marketing.
The campaign I am working on I have spent about $7,000 and made $8,000 Profit from it, meaning $15,000 Gross. I have collected a lot of data now for about two weeks. I use the program T202 (Tracking202.com) to track my keywords.
This is very important as you want to know what keywords are making you money so you can focus on those keywords.
So, I will be re-doing my campaign. I will first put it on Google, MSN & Yahoo. Test it for about a week and Check what I would have to do next.
A list below are the things that I need to do to create this campaign.
(Note2Self: Update CPC in T202 so it matches your actual CPC in PPC Networks)
- Focus on all Profiting Keywords from the past month.
- Start bidding high around .80-.90 cents with targeted ads and landing pages, only for profitable kw’s.
- Get on the top 1-6 ad positions
- KeyWord Research
- Organize All Campaign Keywords in Excel File
- Negative Keywords (Not Converting, Not Making Money)
- Negative Campaign Keywords
- Keyword Lists: Songs, Artists, Carriers, Phones, Longtail.
- Scrubbing Keywords
- Remove Duplicates
- Targeted Custom Landing Pages (per ad-group if needed.)
- Creating Ad-Groups
- 2-10 Kw’s only if possible.
- 2-3 Ad Copy Text for Ad-Group
- Test Ad Copy Daily (Log in Excel)
- Add to PPC Search Engines
- Including Content Network in New Campaigns.
- Add To Google Adwords
- Add To MSN Adcenter
- Add to Yahoo Search Marketing
- 2nd & 3rd Tier Testing
- Tracking & Stats
- Track Ad Copy, Keywords, Landing Page, PPC Conversion, Aff. Offer Conversion, Server Up-Time, Tracking Up-Time.
- Main Content Websites
I will read up on how to get SEO traffic to my main content page. This way I can be pulling in leads without having to pay for clicks. - Re-Evaluate & Plan
A post will be made for each step as soon as I get a chance to write it up.
I also need to start working on 2-3 new campaigns to bring in more revenue.
Need to work on getting this to about $1,000-$5,000 day in profits.
What are Keyword Tools? Research?
February 19, 2008
The following are different tools that can be used for Keyword Research.
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